Ryan Jones is the Marketing Manager at SEOTesting, a platform that helps SEO professionals run controlled SEO experiments and improve search performance using Google Search Console data.
Before joining the team in April of 2023, Ryan was a long-time customer and advocate of the tool. He now leads content strategy, builds brand partnerships, and drives awareness through social media, conferences, podcasts, and educational content.
Ryan regularly speaks at SEO events including BrightonSEO, Zagreb SEO Summit, London SEO Meetups, and Nottingham Digital Summit. He contributes to the wider marketing community and is passionate about making SEO more measurable and accessible through data-led experimentation.
Outside of work, Ryan enjoys discovering new places to eat, playing football, and hiking in the Peak District.
You can connect with Ryan on:
Or you can email him at ryan.jones@seotesting.com.
Articles
Google Search Console Errors: How to Find and Fix Them All
When you see errors in your Google Search Console Page Indexing Report, it can be difficult to find out what the errors mean and how to solve them. In this article, we take you through all the Google Search Console error codes, what they mean and how to fix them.
Domain Authority: What it is, what it isn’t, and how it’s calculated
In this article, we delve into the intricacies of Domain Authority (DA), a crucial metric developed by Moz that predicts a website's ranking potential on search engines. We explain what DA is, and its significance in SEO and clarify whether it is a ranking factor. The article also guides readers on how DA is calculated and provides practical tips on enhancing DA through quality content, robust backlinks, and effective on-page SEO strategies.
Ten of the Best Internal Linking Tools for 2026
This comprehensive article delves into the significance of internal linking for SEO, highlighting top tools in 2024, such as LinkStorm and InternalLinking, alongside SEO suites like Ahrefs and Semrush. It emphasises the efficiency and SEO benefits of using these tools for large websites, aiding link distribution and fixing broken links. Additionally, the piece explores WordPress-specific plugins like LinkWhisper and All in One SEO, underscoring their tailored solutions for enhancing website navigation and overall site health.
Crawled – Currently Not Indexed: What It Means and How to Fix It
Learn what the URL status 'Crawled - currently not indexed' in Google Search Console means. Some common issues that can lead to this status being set for a page, and how to go about fixing them.
Alternate Page with Proper Canonical Tag: Complete Guide for 2026
Discover the significance of the Alternate Page with Proper Canonical Tag message in Google Search Console. Uncover the role of canonical tags in managing duplicate content and get insights into whether fixing this error is necessary. Follow our step-by-step guide to resolve the issue and enhance your website's SEO performance.
The Ultimate Guide to Schema Markup
This article takes you through schema markup in its entirety. We’ll talk through what schema markup is, why it’s important for SEOs and other marketers, and some of the basics including JSON-LD, RDFa and Microdata. We’ll also take you through how to implement schema on your site, and some advanced schema techniques that you can use to get the most out of the markup.
What is Local SEO? The Ultimate Guide, By SEOs for SEOs
Use this article to dive into the intricacies of local SEO, where businesses’ success often hinges on their visibility in local search results. This guide covers everything from understanding how search engines work to the critical importance of local SEO. Explore the key rankings factors and strategies that can help SEO professionals (and business owners) enhance their online presence and engage with a highly-targeted, local audience.
What is On-Page SEO? The Complete Guide for New SEOs
Learn all about On-Page SEO effortlessly with our complete guide crafted for beginners. Explore keyword strategies, harness the potential of optimised content, and enhance your website's visibility, ultimately growing your website traffic sustainably.
The Ultimate Guide to Technical SEO
Technical SEO is a crucial element of SEO to understand, and yet it is often one of the most difficult aspects of SEO to learn. In this guide you will learn what technical SEO is, why it is important, and what the shared traits of a well-optimised website are. We will also talk through the different stages to consider when technically optimising your site. Crawling, rendering, indexing and ranking.
How to Fix the Blocked Due to Unauthorised Request (401) Error in Google Search Console
Use this blog post to learn all about the Blocked Due to Unauthorised Request (401) error within Google Search Cole. Within the article, we talk about what the error code is, how to use your Page Indexing Report to find impacted URLs, and, of course, how to fix the error code.