Ryan Jones is the Marketing Manager at SEOTesting, a platform that helps SEO professionals run controlled SEO experiments and improve search performance using Google Search Console data.
Before joining the team in April of 2023, Ryan was a long-time customer and advocate of the tool. He now leads content strategy, builds brand partnerships, and drives awareness through social media, conferences, podcasts, and educational content.
Ryan regularly speaks at SEO events including BrightonSEO, Zagreb SEO Summit, London SEO Meetups, and Nottingham Digital Summit. He contributes to the wider marketing community and is passionate about making SEO more measurable and accessible through data-led experimentation.
Outside of work, Ryan enjoys discovering new places to eat, playing football, and hiking in the Peak District.
You can connect with Ryan on:
Or you can email him at ryan.jones@seotesting.com.
Articles
Internal Link Audits: The Ultimate Guide, by SEOs, for SEOs
This article delves into the critical role of internal link audits in SEO, highlighting their benefits, types, and essential processes. It offers a comprehensive guide to conducting an audit, addressing common issues like broken links and optimizing site structure for better user experience and search engine rankings.
Why has my Click Through Rate Dropped in Google Search Console?
Have you seen a big drop in click-through rate reported in Google Search Console even though your keyword ranking hasn't changed? We look at some of the potential reasons for this.
How to Fix the “Page with Redirect” Error in Google Search Console
The “Page with Redirect” status in Google Search Console often shows a redirect is working. It becomes a problem when there are chains, loops, or outdated links that hurt SEO. This guide explains how to spot and fix real issues while ignoring normal redirect messages to keep your site healthy.
How to Fix Redirect Error in Google Search Console
Learn how to fix redirect errors in Google Search Console. A step-by-step guide to identifying redirect loops, chains & broken URLs fast.
How Often Should I Update My Website’s Content?
This article explores the necessity of updating website content regularly, suggesting businesses audit content at least every three months to find content that needs to be refreshed. It outlines methods to identify outdated content, including manual audits and tools like the Content Decay Report, and discusses the impact of content updates on SEO, user engagement, and competitiveness.
What Does Average Position Mean in Google Search Console?
The Average Position metric in Google Search Console performance reports can be a confusing number. We look at how it's calculated and how best to use it to help your SEO reporting.
What is a Marketing Audit & How to Conduct One
This article guides digital marketers through conducting a comprehensive marketing audit. This audit is essential for identifying strengths and areas for improvement and optimizing marketing strategies to drive customer acquisition and revenue growth. It outlines the process, from defining objectives to analyzing data and making informed strategic decisions.
Help! Google Search Console is Not Updating
Logging in to your account and finding that Google Search Console is not updating is very inconvenient, especially for SEOs who rely on it to monitor organic performance. In this blog post, we go through the various different reasons your Google Search Console may not be showing up-to-date information and what you can do to fix it.
How to Choose the Right Keywords to Target with SEO: The Step-by-Step Guide
Use this article to replicate the step-by-step process that we have created to choose the right keywords for your business to target with SEO. We explore different ways to find keywords to target for your business, how to organize them by opportunity, the importance of search intent, how to conduct SERP analysis, and how to choose target keywords. Read this today and supercharge your SEO game.
How to Fix the "Ownership Verification Failed" Error in Google Search Console
Encountering the "Ownership Verification Failed" error in Google Search Console can be frustrating due to a large number of possible causes. This article explores the error's nature, causes, and solutions. From verifying the correct Google account to rectifying server issues, various steps are crucial. Learn how to solve the "Ownership Verification Failed" error within Google Search Console quickly and easily by following the steps outlined in this article.