Ryan is SEOTesting’s Marketing Manager, but more importantly, he is a fan of the tool, having been a previous customer for a couple of years before joining the company himself. He spends his time writing articles, teaching people all he can about SEO, building partnerships with exciting brands, building a social media presence, speaking at conferences and appearing on podcasts.
During downtime, you’ll find him exploring new places to eat, playing football and travelling into the Peak District to connect with nature.
You can find Ryan on Twitter and LinkedIn, or drop him an email at ryan.jones@seotesting.com.
Articles
How to Create a Content Plan & What Should It Include?
This article explores crafting a content plan that boosted SEOTesting's website traffic by 234%. It covers developing a content strategy, creating templates, identifying unique angles, task assignments, and scheduling. It highlights key content plan components like topic summaries, target audiences, content types, and goals, ensuring content aligns with business growth objectives.
How Does User Experience Impact SEO?
Explore the critical connection between User Experience (UX) and SEO, revealing how UX metrics, mobile optimisation, accessibility, and user feedback influence search rankings. As the digital landscape evolves, anticipate a future where UX and SEO become even more intertwined, leading to user-centric digital strategies that enhance satisfaction and business success.
What Data Does Google Search Console Provide About My Website?
This article answers the question of what data Google Search Console is capable of holding about your website at any given time. It also answers a few other questions about what GSC is and whether it can be classed as a ‘proper’ SEO tool. To find out more, give the post a read.
Top Search Volume Tools to Use in 2025
Learn how understanding search volume impacts SEO success. Dive into the importance of search volume data and its role in revealing user intent, market trends, and competition. Discover essential tools like Google Keyword Planner, Google Trends, Ahrefs, Semrush, and Moz, offering unique insights into keyword popularity and competitive analysis. These tools empower digital marketers to craft data-driven strategies that enhance online visibility and relevance. Whether you're a novice or an SEO expert, mastering search volume is crucial for success in the ever-evolving digital landscape. Stay ahead by utilising these valuable resources to boost your SEO efforts.
Google Search Console’s Best Features According to the Experts at SEOTesting
This blog post provides an in-depth guide to Google Search Console’s best features. It covers critical features such as the Performance Report, URL Inspection Tool, Page Indexing Report, Sitemaps Report, and Page Experience Report. The post explains how to use these features to monitor website performance, resolve indexing issues, and enhance user experience, ultimately increasing a site’s visibility in Google search results.
How Long Does Google Search Console Keep My Data?
This article explores Google Search Console's 16-month data retention policy, detailing the types of data held, its uses for SEO, and the challenges posed by this limitation. It suggests alternatives like SEOTesting for longer-term data storage and analysis to enhance website performance in Google's search results.
Keyword Research Guide: The Ultimate Guide for Dominating SEO in 2025
This article provides a comprehensive guide on keyword research for SEO in 2024, detailing its evolution, significance in digital marketing, and practical steps for effective implementation. It emphasizes understanding audience needs and leveraging AI advancements to craft dynamic SEO strategies and optimise content visibility.
Does Google Search Console Include Paid Traffic?
This article addresses a common query about whether Google Search Console (GSC) includes paid traffic data. It clarifies that GSC exclusively tracks organic search metrics and does not cover paid campaign data from Google Ads. The article suggests using Google Ads or GA4 for insights into paid traffic. Additionally, it provides an overview of the types of data GSC offers, including queries, page popularity, and traffic by country and device.
9 of the Best Content Writing Tools for SEO to Increase Traffic in 2025
This article reviews essential content writing tools for 2024, dividing them into free and paid categories. It highlights tools like Google Docs, Grammarly, and Hemingway for their strengths in collaboration, grammar checking, and readability. The piece also covers paid tools such as Surfer SEO, Jasper, and ChatGPT, emphasising their advanced features for SEO optimisation and AI-driven content creation. The summary emphasises the importance of selecting appropriate tools to enhance SEO performance and content quality, catering to different needs and budgets.
What is the Difference Between Google Analytics and Google Search Console?
We delve into the differences between Google Search Console and Google Analytics. We explore each tool, its strengths and weaknesses, and whether they can be used together. On top of all this, we also give you details on the key differences between the tools.