Ryan is SEOTesting’s Marketing Manager, but more importantly, he is a fan of the tool, having been a previous customer for a couple of years before joining the company himself. He spends his time writing articles, teaching people all he can about SEO, building partnerships with exciting brands, building a social media presence, speaking at conferences and appearing on podcasts.
During downtime, you’ll find him exploring new places to eat, playing football and travelling into the Peak District to connect with nature.
You can find Ryan on Twitter and LinkedIn, or drop him an email at ryan.jones@seotesting.com.
Articles
Keyword Research Guide: The Ultimate Guide for Dominating SEO in 2025
This article provides a comprehensive guide on keyword research for SEO in 2024, detailing its evolution, significance in digital marketing, and practical steps for effective implementation. It emphasizes understanding audience needs and leveraging AI advancements to craft dynamic SEO strategies and optimise content visibility.
Does Google Search Console Include Paid Traffic?
This article addresses a common query about whether Google Search Console (GSC) includes paid traffic data. It clarifies that GSC exclusively tracks organic search metrics and does not cover paid campaign data from Google Ads. The article suggests using Google Ads or GA4 for insights into paid traffic. Additionally, it provides an overview of the types of data GSC offers, including queries, page popularity, and traffic by country and device.
9 of the Best Content Writing Tools for SEO to Increase Traffic in 2025
This article reviews essential content writing tools for 2024, dividing them into free and paid categories. It highlights tools like Google Docs, Grammarly, and Hemingway for their strengths in collaboration, grammar checking, and readability. The piece also covers paid tools such as Surfer SEO, Jasper, and ChatGPT, emphasising their advanced features for SEO optimisation and AI-driven content creation. The summary emphasises the importance of selecting appropriate tools to enhance SEO performance and content quality, catering to different needs and budgets.
What is the Difference Between Google Analytics and Google Search Console?
We delve into the differences between Google Search Console and Google Analytics. We explore each tool, its strengths and weaknesses, and whether they can be used together. On top of all this, we also give you details on the key differences between the tools.
The Best Free & Paid SEO Tools to Use in 2025
This blog post explores the critical role of SEO tools for businesses in 2024, focussing on free and paid options. We review various tools including GSC, Google Analytics (GA4), and Bing Webmaster Tools as well as many others, highlighting their benefits and limitations. Additionally we spotlight specialist SEO tools like ScreamingFrog's SEO Spider and SEOTesting's Chrome Extension.
How Accurate is Google Search Console?
This article delves into Google Search Console's accuracy and usefulness for SEO, detailing its reliability in providing insights on website traffic, ranking, and issues. It highlights the differences between first-party and third-party data, addressing the precision of clicks, impressions, and average positions, and explains potential discrepancies with Google Analytics data.
Google Search Console Errors: How to Find and Fix Them All
When you see errors in your Google Search Console Page Indexing Report, it can be difficult to find out what the errors mean and how to solve them. In this article, we take you through all the Google Search Console error codes, what they mean and how to fix them.
Domain Authority: What it is, what it isn’t, and how it’s calculated
In this article, we delve into the intricacies of Domain Authority (DA), a crucial metric developed by Moz that predicts a website's ranking potential on search engines. We explain what DA is, and its significance in SEO and clarify whether it is a ranking factor. The article also guides readers on how DA is calculated and provides practical tips on enhancing DA through quality content, robust backlinks, and effective on-page SEO strategies.
Crawled – Currently Not Indexed: What It Means and How to Fix It
Learn what the URL status 'Crawled - currently not indexed' in Google Search Console means. Some common issues that can lead to this status being set for a page, and how to go about fixing them.
Nine of the Best Internal Linking Tools for 2025
This comprehensive article delves into the significance of internal linking for SEO, highlighting top tools in 2024, such as LinkStorm and InternalLinking, alongside SEO suites like Ahrefs and Semrush. It emphasises the efficiency and SEO benefits of using these tools for large websites, aiding link distribution and fixing broken links. Additionally, the piece explores WordPress-specific plugins like LinkWhisper and All in One SEO, underscoring their tailored solutions for enhancing website navigation and overall site health.