The SEOTesting.com Blog

SEO for Lawyers | The Industry Guide to Law Firm SEO

SEO has become indispensable for lawyers and law firms looking to enhance their online presence and attract potential clients. As competition in the legal field grows, utilizing effective SEO strategies is vital for attracting quality leads and standing out in such a competitive landscape. This article discusses why SEO is crucial for lawyers, highlighting the […] ...Read more.

Orphan Pages | How to Find & Fix Them

Despite being an often-overlooked aspect of SEO and site health in general, orphan pages can significantly impact a website’s visibility and search engine performance. In this article, we’ll discuss orphan pages in detail, talking about what they are, why they’re bad for SEO, and what causes these page types to appear.  We’ll also discuss how […] ...Read more.

Bing Webmaster Tools Data Now In SEOTesting

We’ve added the ability to bring Bing Webmaster Tools data to SEOTesting dashboard graphs. We aren’t currently planning to add feature parity with Search Console data (plus the APIs are very different, which may not allow this), but having Bing data on the dashboard graphs will show you if something is happening with Bing that […] ...Read more.

301 Redirects Guide | What They Are & How to Use Them

301 redirects play a pivotal role in the performance of your website and its user experience. When done correctly, they can help you manage traffic flow across your site to all your key pages. Done incorrectly, they can stop important pages on your site from getting traffic. This article will discuss everything you need to […] ...Read more.

Sitemap Monitoring and alerts to pages changed, added, or removed

In-house SEOs and agencies managing large websites face challenges with teams altering site content. Unnoticed changes can impact SEO significantly. SEOTesting's Sitemap Monitor tool offers a solution by tracking XML sitemaps and sending daily email alerts about modified, added, or removed pages. This tool helps ensure that changes do not harm SEO performance. ...Read more.

Using the Page Rank Report in SEOTesting to Boost Organic Clicks

Learn how to increase organic traffic by identifying and utilizing ranking queries for your website pages. This guide explores tools like Google Search Console, SEOTesting, and Chrome Extension. It provides strategies to optimize content, improve user experience, create new content, and enhance internal linking for better search engine visibility and more clicks. ...Read more.

Google Search Console Email Alerts

Discover how SEOTesting's email alerts enhance your SEO strategy by providing real-time updates on site performance. Learn about various alerts, including Daily Updates, Weekly Winners & Losers, and New Keywords. ...Read more.

23 Free SEO Tools to Help Improve Your SEO Standing

Investing in SEO doesn’t have to be expensive. This article explores 20 free SEO tools, from Google Search Console to Screaming Frog SEO Spider, to help you enhance your website's visibility and performance. Embrace these tools for efficient SEO monitoring, content optimization, and performance tracking, and achieve sustainable growth in search engine rankings. ...Read more.

What is Cross-Network in GA4?

This blog post explains the Cross-Network channel in Google Analytics 4 (GA4), detailing its role and significance. This channel aggregates traffic from advertising platforms such as Google Discover, Performance Max, and Google Shopping. While it offers a comprehensive view of multi-platform campaigns, it poses data attribution challenges. The article suggests solutions like custom channel groupings and additional analytics tools to overcome these issues, ultimately enhancing marketing strategies and optimizing ROI. ...Read more.

SEO AB Test Group Configuration Tool

Configuring balanced control and test groups for SEO split testing can be daunting, especially for large ecommerce websites. SEOTesting's new tool simplifies this process by providing subfolder configuration, feedback on existing groups, and an automated URL list split feature. This ensures meaningful results by eliminating anomalies and saving significant time. ...Read more.