Nick Swan

As SEOTesting is a single person company Nick spends his time doing a bit of everything. Building new features, supporting customers and writing documentation and articles.

You can find Nick on Twitter and LinkedIn, or drop him an email nick.swan@seotesting.com

Articles

Are your Top Queries Appearing within your Page’s Content?

Ensuring a page's top queries appear within the page's main elements is a great way to maximise click through rate. Finding a page's top queries using Google Search Console alone takes time and resources that your business may not have. Using the Top Query Per Page report from SEOTesting speeds up the process, saves you time and uses ChatGPT to ensure your page's top queries are included within its main elements.

What new keywords has my site started to rank for?

The New Keyword report shows you the queries your site has started ranking for over the past 7 days. Review these to get new content ideas.

How to get more SEO traffic by answering questions

Don't just focus on 1 or 2 word keywords when doing SEO research. Also look at the questions your site is appearing for. This report brings them straight out for you.

How to run SEO split tests

SEO split tests can be tricky to setup. This guide shows you what SEO split tests are, how to setup up and record the results, and how SEOTesting.com can automate it for you.

How to run an SEO Test using SEOTesting.com

If you have made changes to a page or your entire site, use this guide to setup an SEO test to see if your clicks and rankings go up or down

SEOTesting.com Reports – do more with Google Search Console data

SEOTesting.com has many pre-configured reports to help you make the most out of the data from Google Search Console. We take a quick look at each of them here.

The Complete Guide to SEO Testing: Best Practices, Experiment Ideas, Tool Walkthrough

How do you prove the work you are doing to a website is offering a return on investment by getting better rankings and more clicks from Google? Check out our guide on SEO testing to find out what it is, why to do it, and best practices. Plus a huge list of experiment ideas you can try.

Getting Started with SEOTesting.com

A quick intro on the different bits of SEOTesting.com, how they work, and how they can help you improve your Google rankings and get more clicks.