Ryan Jones

Ryan Jones is the Marketing Manager at SEOTesting, a platform that helps SEO professionals run controlled SEO experiments and improve search performance using Google Search Console data.

Before joining the team in April of 2023, Ryan was a long-time customer and advocate of the tool. He now leads content strategy, builds brand partnerships, and drives awareness through social media, conferences, podcasts, and educational content.

Ryan regularly speaks at SEO events including BrightonSEO, Zagreb SEO Summit, London SEO Meetups, and Nottingham Digital Summit. He contributes to the wider marketing community and is passionate about making SEO more measurable and accessible through data-led experimentation.

Outside of work, Ryan enjoys discovering new places to eat, playing football, and hiking in the Peak District.

You can connect with Ryan on:

Or you can email him at ryan.jones@seotesting.com.

Articles

Crawled – Currently Not Indexed: What It Means and How to Fix It

Learn what the URL status 'Crawled - currently not indexed' in Google Search Console means. Some common issues that can lead to this status being set for a page, and how to go about fixing them.

Nine of the Best Internal Linking Tools for 2025

This comprehensive article delves into the significance of internal linking for SEO, highlighting top tools in 2024, such as LinkStorm and InternalLinking, alongside SEO suites like Ahrefs and Semrush. It emphasises the efficiency and SEO benefits of using these tools for large websites, aiding link distribution and fixing broken links. Additionally, the piece explores WordPress-specific plugins like LinkWhisper and All in One SEO, underscoring their tailored solutions for enhancing website navigation and overall site health.

A Guide to Recovering from Google Algorithm Updates

Our guide offers essential strategies for understanding and adapting to Google's Core Algorithm Updates. It analyses their impact on SEO and provides practical steps for adequate recovery. This concise resource is ideal for digital marketers and website owners navigating the evolving SEO landscape.

How Long Does SEO Take to Work? Thoughts from SEOTesting

Today, we answer the age-old question. How long does SEO take to work? Find this out today. We’ll also take you through the different factors that impact SEO timing, we’ll give you a breakdown of how a typical SEO campaign goes, and we’ll also give you tips on how to build an SEO strategy and measure your success.

Alternate Page with Proper Canonical Tag: Complete Guide for 2025

Discover the significance of the Alternate Page with Proper Canonical Tag message in Google Search Console. Uncover the role of canonical tags in managing duplicate content and get insights into whether fixing this error is necessary. Follow our step-by-step guide to resolve the issue and enhance your website's SEO performance.

How to Avoid Mistaking Correlation for Causation in SEO Testing

This blog post dives into SEO testing, correlational and causal results. You will learn the problem of mistaking correlation for causation, both in general and in SEO testing. You will also learn about the problems of mistaking correlation for causation and how to avoid it within your SEO testing program.

The Ultimate Guide to Schema Markup

This article takes you through schema markup in its entirety. We’ll talk through what schema markup is, why it’s important for SEOs and other marketers, and some of the basics including JSON-LD, RDFa and Microdata. We’ll also take you through how to implement schema on your site, and some advanced schema techniques that you can use to get the most out of the markup.

Duplicate Without User-Selected Canonical – How to Fix this Indexing Issue

Discover how to resolve the Duplicate Without User-Selected Canonical error on Google Search Console. This error indicates duplicate content without a user-defined canonical tag, potentially harming SEO and user experience. Learn why it matters, how to identify affected pages, and various solutions including 301 redirects, canonical tags, and more.

What is Local SEO? The Ultimate Guide, By SEOs for SEOs

Use this article to dive into the intricacies of local SEO, where businesses’ success often hinges on their visibility in local search results. This guide covers everything from understanding how search engines work to the critical importance of local SEO. Explore the key rankings factors and strategies that can help SEO professionals (and business owners) enhance their online presence and engage with a highly-targeted, local audience.

How to Fix Server Error (5xx) in Google Search Console

This article highlights the importance of addressing and resolving 5xx server errors. These errors can negatively impact your website performance, rankings and user experience. This article covers their significance, causes, and steps to fix them. Proactively addressing these issues is crucial for maintaining a reliable online presence and ensuring long-term SEO success.