The SEOTesting.com Blog

Click Through Rate (CTR) Curve

SEOTesting will build a click-through rate curve just for your site, removing brand keywords if necessary. This can help you find patterns of over and under-performing queries, find search intent mismatch, and also identify where you could potentially be running Google Ads. ...Read more.

Sitemap Monitoring and alerts to pages changed, added, or removed

In-house SEOs and agencies managing large websites face challenges with teams altering site content. Unnoticed changes can impact SEO significantly. SEOTesting's Sitemap Monitor tool offers a solution by tracking XML sitemaps and sending daily email alerts about modified, added, or removed pages. This tool helps ensure that changes do not harm SEO performance. ...Read more.

Using the Page Rank Report in SEOTesting to Boost Organic Clicks

Learn how to increase organic traffic by identifying and utilizing ranking queries for your website pages. This guide explores tools like Google Search Console, SEOTesting, and Chrome Extension. It provides strategies to optimize content, improve user experience, create new content, and enhance internal linking for better search engine visibility and more clicks. ...Read more.

Google Search Console Email Alerts

Discover how SEOTesting's email alerts enhance your SEO strategy by providing real-time updates on site performance. Learn about various alerts, including Daily Updates, Weekly Winners & Losers, and New Keywords. ...Read more.

23 Free SEO Tools to Help Improve Your SEO Standing

Investing in SEO doesn’t have to be expensive. This article explores 20 free SEO tools, from Google Search Console to Screaming Frog SEO Spider, to help you enhance your website's visibility and performance. Embrace these tools for efficient SEO monitoring, content optimization, and performance tracking, and achieve sustainable growth in search engine rankings. ...Read more.

What is Cross-Network in GA4?

This blog post explains the Cross-Network channel in Google Analytics 4 (GA4), detailing its role and significance. This channel aggregates traffic from advertising platforms such as Google Discover, Performance Max, and Google Shopping. While it offers a comprehensive view of multi-platform campaigns, it poses data attribution challenges. The article suggests solutions like custom channel groupings and additional analytics tools to overcome these issues, ultimately enhancing marketing strategies and optimizing ROI. ...Read more.

SEO AB Test Group Configuration Tool

Configuring balanced control and test groups for SEO split testing can be daunting, especially for large ecommerce websites. SEOTesting's new tool simplifies this process by providing subfolder configuration, feedback on existing groups, and an automated URL list split feature. This ensures meaningful results by eliminating anomalies and saving significant time. ...Read more.

People Also Search For Keywords: The Ultimate Guide for SEOs

This guide explores the power of People Also Search For keywords in SEO. Learn what they are, how to find them, and how to utilize them to enhance your content strategy, align with user intent, and drive organic traffic growth. Discover tools and techniques to optimize your SEO efforts effectively. ...Read more.

How to Use GA4: The Ultimate Guide

Discover how to maximize your online success with GA4. This blog covers GA4's key differences from Universal Analytics, setup steps, linking to Google Search Console, and navigating its user interface. Learn to analyze user behavior, enhance SEO strategies, improve marketing performance, and track e-commerce metrics effectively. ...Read more.

Low-Hanging Fruit Keywords: How to Find and Leverage Them

This article explores the benefits of low-hanging fruit keywords and how to find them using tools like Google Search Console, SEOTesting, and Ahrefs. Discover how these less competitive keywords can boost your SEO strategy with quick wins, cost-effective results, and improved user engagement for better search engine rankings. ...Read more.