The SEOTesting.com Blog

Content Decay Report – find pages that need a content refresh

The Content Decay Report from SEOTesting will show you the pages on your site that have declining traffic from a peak position over the last 13 months. Use this to implement a content refresh strategy and get those clicks back from Google. ...Read more.

SEO Interview Questions

SEO interview questions for when you are hiring for the next position in your SEO team. We've put together some great technical questions for different positions, as well as some softer getting-to-know-you ones to ask. ...Read more.

Publish New Content Standard Operating Procedure (SOP)

Clicking the publish button on any new article should be the beginning of its lifecycle. We have a set of steps you can follow or use as a starting point for your own SOP around what to do when you've just published a brand-new piece of content. ...Read more.

Content Refresh Standard Operating Procedure (SOP)

This SOP will show you how to find content to refresh, find out what's missing, bring all the new headings and queries together, and how to use time-based SEO testing to see the improvement your work brings. ...Read more.

How to SEO test Page Titles

Improving page titles is one of the quickest ways to get more clicks to your page from the organic search listings in Google. We take you through how to do it, best practices, case studies, and, most importantly how to record the results. ...Read more.

Link-Building SEO Interview Questions

Looking to hire a Link-Building SEO person? We've put together some questions, answers, and discussion points to help you with the interview process. ...Read more.

The Best Interview Questions and Answers for a Content Marketing Manager

Looking to hire a Content Marketing Manager? We've put together some questions, answers, and discussion points to help you with the interview process. ...Read more.

The 9 Best Technical SEO Interview Questions and Answers for your Next Hire

Get Ready to Hire the Best Technical SEO Candidate with Our Comprehensive Guide to Technical SEO Interview Questions, Answers, and Discussion Points. ...Read more.

SEO Reporting Tools for Agencies

Putting together weekly and monthly client reports can be a time-consuming process for agencies. We've taken a look at the best tools to help make the process quicker, improve communication, and help you show the ROI of SEO campaigns to clients. ...Read more.

The Best Tools to Identify and Fix Keyword Cannibalization

We take a look at the best SEO tools to find keyword cannibalization issues on your website. How to use them, plus the pro's and con's of each of them. ...Read more.