The Blog

Redirect FAQs: Answering your Common Questions

In this article, we will answer all of the common questions around redirects. Are they bad for SEO? Are temporary redirects bad? Is it better to use 301 or 302 redirects? Answers to all of these questions and more can be found here. ...Read more.

Beginners Guide to Internal Linking for SEO

Internal linking holds huge importance in SEO as it's the only method of building links that you have 100% control over. In this article we will talk about what internal links are, how they differ from external links, why they are important for users and why they are important for SEO. ...Read more.

How to Create an SEO Workflow for Content Success

SEO workflows are useful for several reasons. They can help speed up work, increase the quality of work done, ensure less mistakes and help when team members leave and new team members join. In this article, we're going to talk about how to create an SEO workflow to ensure content success. We'll talk about what a workflow is, why you need one and some of the different SEO workflows you can use. ...Read more.

Top 11 AI Tools to Improve your SEO Workflow

AI seems to be all we are talking about at the moment, for good reason. It has tremendous potential to help SEOs do their jobs better. We've put together a list of the top 10 AI tools that will help you improve your SEO workflow. ...Read more.

How to Diagnose a Google Search Traffic Drop

Spotting a traffic drop is a scary thing to see, especially as a marketer. One of your key KPIs (Key Performance Indicators) is your website traffic. In this article, we will go through the different types of traffic drops you are likely to see on a website. We will also discuss how to diagnose these traffic drops using SEOTesting. ...Read more.

Brand vs Non-Brand SEO Report - Based On Search Console Data

Review how Brand vs Non-Brand keywords are performing in Google with our new report in SEOTesting. Useful for PR, digital agencies, and in-house SEO teams to measure brand awareness in the SERPs. ...Read more.

Working as an In-House SEO - What I've Learned & How to Succeed

Following a successful 15-year career in SEO, leading up to becoming the Head of SEO at Online Mortgage Advisor, Sunny Matharu takes us through the things it takes to make an in-house SEO career successful. He'll also go through some of the lessons he's taken following 15 years in the field. He'll talk about some of the main problems in-house SEOs face, the differences between in-house SEO and agency-side work as well as the things you can do to overcome these problems and build a successful career. He also features some comments from other successful in-house SEOs like Kevin Indig, Lidia Infante and Abby Gleeson. ...Read more.

SEOTesting is looking to grow our Development Team!

Exciting News, @SEOTesting is looking to grow our Development Team! ...Read more.

Why niche site owners should use

If you are running a niche site, can save you huge amounts of time and spot great opportunities from Google Search Console data. Check out the reports to use and how SEO tests can help you. ...Read more.

Content Decay Report - find pages that need a content refresh

The Content Decay Report from SEOTesting will show you the pages on your site that have declining traffic from a peak position over the last 13 months. Use this to implement a content refresh strategy and get those clicks back from Google. ...Read more.

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