The SEOTesting.com Blog

Mastering the Five Pillars of SEO – Unleash Your Success

Successful SEO campaigns, generally, have five pillars. This is subjective, and everyone has their own opinion. In this article, we give our take on what the five pillars of SEO are and how we have used them to increase our monthly organic clicks by 96% since the turn of the year. ...Read more.

What is a Product Display Page (PDP)?

This blog post dives deep into product display pages. We will talk about what a product display page is, why they matter, and the key elements of good product display pages. We will also give you advice on how to structure your product display pages and answer some of the web’s most searched questions on the topic! ...Read more.

The Comprehensive List of Keyword Clustering Tools

Here, we're sharing our ultimate list of keyword clustering tools. We feature several keyword clustering tools of all types, to suit all businesses and budgets. Whether you're a freelancer with a handful of clients or a multi-national company with clients all over the world, one of the keyword clustering tools on this list is sure to suit your needs. ...Read more.

The Complete SEO Checklist to Follow in 2025

In 2024 so far, we have increased our traffic by 141%. This blog post details the checklist we followed to do this. We talk about keyword research, technical SEO, on-page optimisation, content creation and link acquisition. ...Read more.

What is a Product Listing Page (PLP)?

This blog post focusses on product listing pages, otherwise known as PDPs. We take you through what product listing pages actually are, why they matter, what the key elements of the page type are and we will also give you some examples of our favourites. ...Read more.

Redirect FAQs: Answering your Common Questions

In this article, we will answer all of the common questions around redirects. Are they bad for SEO? Are temporary redirects bad? Is it better to use 301 or 302 redirects? Answers to all of these questions and more can be found here. ...Read more.

Beginners Guide to Internal Linking for SEO

Internal linking holds huge importance in SEO as it's the only method of building links that you have 100% control over. In this article we will talk about what internal links are, how they differ from external links, why they are important for users and why they are important for SEO. ...Read more.

How to Create an SEO Workflow for Content Success

SEO workflows are useful for several reasons. They can help speed up work, increase the quality of work done, ensure less mistakes and help when team members leave and new team members join. In this article, we're going to talk about how to create an SEO workflow to ensure content success. We'll talk about what a workflow is, why you need one and some of the different SEO workflows you can use. ...Read more.

Top 11 AI Tools to Improve your SEO Workflow

AI seems to be all we are talking about at the moment, for good reason. It has tremendous potential to help SEOs do their jobs better. We've put together a list of the top 10 AI tools that will help you improve your SEO workflow. ...Read more.

How to Diagnose a Google Search Traffic Drop

Spotting a traffic drop is a scary thing to see, especially as a marketer. One of your key KPIs (Key Performance Indicators) is your website traffic. In this article, we will go through the different types of traffic drops you are likely to see on a website. We will also discuss how to diagnose these traffic drops using SEOTesting. ...Read more.