The SEOTesting.com Blog

22 Free SEO Chrome Extensions that Actually Work, Tested by the Experts

We've tried and tested all the recommended Chrome SEO extensions and put together the best free ones, broken down by category. These 22 extensions will help you decide which ones you'll actually be able to use, and examples of how you might use them. ...Read more.

What search queries does my page rank for?

Researching what search queries a page ranks for is an important process of improving and refreshing content that is published on a website.SEOTesting gives easy access to this data, including how many times each query is used on the page. Great for optimising and improving existing pages. ...Read more.

How to Annotate your Analytics Data (GA4 and Google Search Console)

One common annoyance for marketers is the lack of functionality to annotate GA4 or Google Search Console data. In this article, we talk you through how you can work around this issue and annotate your Google Search Console data. ...Read more.

Google Search Console Algorithm Updates

See if drops of rises in organic traffic are the result of Google algorithm updates. SEOTesting lays update annotations over Google Search Console data to help you figure out what has happened at a site, page and query level. ...Read more.

Content Optimization and Expansion using Google Search Console data and SEOTesting.com

Improving content is a great way to get more organic traffic to pages that are already ranking.Google likes pages that are refreshed and kept up to date. The data from Google Search Console can help you expand your content with new sections and questions people ask around the page’s topic. Google is basically giving you clues on what keywords and sections to include on a page! ...Read more.

Search Intent in SEO: The Complete Guide

Within this blog post, from the experts at SEOTesting, you’ll be able to learn all about search intent within SEO. You’ll learn what search intent actually is, why it's incredibly important for SEO, and the different types of search intent. You'll also learn how you can work content to match search intent during the content creation and content optimisation process! ...Read more.

Long Tail Keywords – what, how and why they should be part of your SEO strategy.

Long tail keywords form an important part of any SEO strategy. Learn what they are, how to use them, and how to find out which long tail keywords your site already ranks for so you can start with them. ...Read more.

Accidental Keywords – what they are and what to do with them.

Accidental keywords are queries your site appears for in Google’s search results but you are not necessarily targeting. Learn how to find Accidental Keywords using SEOTesting.com and what to do with them. ...Read more.

How has the organic click through rate curve changed in the last 12 months?

Google has introduced lots of changes into the search result pages over the last 12 months. From putting 4 ads above the organic listings to featured snippets and other search features - but how has it changed the click through rate of the top 10 organic positions? ...Read more.

Keyword Cannibalization – how to find issues, and how to fix them

As websites age and grow keyword cannibalization can really hurt your efforts to rank target keywords for specific pages. The keyword cannibalization report in SEOTesting.com helps you find issues, and this article explains how to fix them. ...Read more.